hey guys,

thanks for all your suggestions.

here's an update.

I did move stuff around and it seemed to have diminished, but what i noticed was that it was just the viewing distance and angle that made it look different. i have put everything back and it still looks the same.

i read the warranty card and do you what is says!??!
IN HOME SERVICE - you can also buy extended in home warranties.
i'll call hitachi in the next day or two once i feel better (i've been really sick since the weekend), and see if they'll come here and fix it. i doubt it's a magnetic problem because the degaussing is not helping and neither is changing the settings back to defaults and all. i think the tube is just off.